Phil Gemmell
I drive business revenue through seamless user experience, captivating visual storytelling, and ethical AI integration.
Associate Creative Director & UX/UI Designer
My Philosophies
Treat every project
like it’s your first
I seek to place the same care and effort into each of my projects as I did when I first started my career and was eager to prove myself.
Seek to be
humble
I seek to treat others as more important than myself and not hold my opinion too tightly. I aim to be an open listener and understand where improvements should be made.
Fall in love with the problem, not the solution.
A solution is only great when it serves to solve the user's problem. I place my main effort on empathizing with the user and creating a product tailored to their needs.
Share victories,
own losses
I aim to work in a way that promotes others and helps lift them up. Likewise, I seek to be an advocate for those around me and own my mistakes when they arise.
See the bar,
raise the bar
I pursue not only to push myself but to encourage my teammates and those whom I oversee to be the best that they can be. I seek to never settle and always aim higher.
Learn
fearlessly
I believe that with effort, you can learn almost anything! Don’t let the fear of not knowing something stand in the way of learning. I dive headfirst into new opportunities and apply myself 100%.
My journey
HOUSING DEPARTMENT DESIGNER
I worked as the graphic designer for the Housing Department of Kutztown University for four years. I was responsible for the design of posters and promotional materials for campus events.
UX DESIGN INTERN
I had the great honor to be a design intern at Neo-Pangea. During my time there I worked with clients including Nickelodeon and National Geographic.
UX ART DIRECTOR
During my time as a UX Art Director at Health Union, I oversaw and managed the design for three thriving online health communities. I was responsible for the UX/UI, Illustrations, and Infographics of these sites.
SENIOR UX ART DIRECTOR
Along with my other responsibilities at Health Union, I helped oversee the SEO of the company, as well as created and maintained the design systems and handbooks for the entire UX team. I was also responsible for managing the UX interns.
UX & MARKETING ASSOCIATE CREATIVE DIRECTOR
I spearheaded the UX & Marketing at Health Union where I created the design systems, UX/UI, branding, marketing campaigns, conference materials, sales team slide decks, social media, and sponsored campaigns. I have worked with large pharma brands to create compelling ad campaigns. I have also introduced the use of AI tools to increase productivity and efficiency.
CCO & LEAD PRODUCT DESIGNER
In late 2022, I joined a small yet powerful startup called Here & Now with a mission to create a social media platform that fosters stronger in-person relationships while minimizing the negative effects of traditional social media. As the lead product designer, I created the UX/UI, design systems, brand identity, and marketing strategies. My goal is to craft an exceptional user experience that delights users, through testing and feedback analysis. I am a hands-on creative leader who is excited to get his hands dirty. I have also incorporated the use of AI tools to increase productivity, efficiency, and creativity.
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